ECO tvc
Part of the following strands: Ecoscreen
ECOtvc is a competition to create a 30-second commercial to raise awareness about sustainability – and inspire young people to make changes that will help create a better future for our planet.
Zero Waste was the theme for 2006. As research suggests, young people attach less importance to this issue than older members of the community. This campaign therefore aims to inspire and motivate our youth.
Over 60 storyboard concepts were submitted, with at least half from students under 18 years. 7 finalists produced their concept, and through a unique style of audience judging a winner was selected. The winning ad in the ECO tvc competition will be announced at the Made in SA session on 26 February, and will then be shown on television.
Judges included high profile people from the media and the environmental movement including international film director Mario Andreacchio, and Zero Waste’s Vaughan Levitzke.
The competition is an annual event.
To find out more call Deb Lavis 0418 804 228
Official Website: www.ecotvc.com
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